Be Cyber Safe NI:

Social Media Toolkit

Real online experiences.  Real support. 

These short videos were shaped by young people in Northern Ireland. 

One video speaks directly to young people about getting help when something goes wrong online. The other is for parents and carers, focusing on calm communication, trust and support. 

Why these videos matter

Being online is part of everyday life. It can be positive, creative and social — but it can also be stressful, upsetting and hard to talk about. 

These videos share simple messages that matter:

  • young people are not alone
  • online harm is never their fault
  • support should feel calm, safe and trusted
  • talking early helps

Messages for young people

If something goes wrong online, you are not alone

Things can go wrong online for anyone.

If they do, it is not your fault. You should not have to deal with it on your own. Speaking to someone you trust can help.
.

Key message 

It’s not your fault. Help is available.

What this video says 

    • online harm can happen to anyone  
    • you do not have to keep it to yourself  
    • speaking up is a sign of strength  
    • support is there  

Suggested caption 

Things can go wrong online — but you are not alone.
It’s not your fault, and help is available.
Speak to someone you trust.
#BeCyberSafeNI #OnlineSafety 

Social media graphics

A teenage boy looking sad holding a mobile phone. The text on the image reads sometimes things go wrong online, it's not your fault, talk to someone you trust. The Be Cyber Safe NI, Children in Northern Ireland and NSPCC logos are also included.
A teenage boy looking sad holding a mobile phone. The text on the image reads if something goes wrong online, there's always help, talk to someone you trust. The Be Cyber Safe NI, Children in Northern Ireland and NSPCC logos are also included.
A teenage boy looking at a mobile phone, he looks worried. The text on the image reads, scary, embarrassing, confusing. The Be Cyber Safe NI, NSPCC, and Children in Northern Ireland logos are also included.
This image shows a worried boy looking at a mobile phone, there is also an image of a mobile phone with messages on it that read, hey can you send, if you don't i'll tell everyone, you better reply. The be Cyber Safe NI, NSPCC, and Children in Northern Ireland logos are also included.

Messages for parents and carers

Stay calm. Listen first. Build trust.

When something goes wrong online, young people need support — not panic.

How adults respond can make it easier for a young person to speak up, ask for help and feel safe.

Key message

Calm conversations build trust.

What this video says

    • stay calm when a young person tells you something
    • listen before reacting
    • avoid blame or punishment
    • help them feel safe enough to keep talking

Suggested caption

When something goes wrong online, young people need adults who stay calm, listen and support them.
Trust starts with how we respond.
#BeCyberSafeNI #Parenting #OnlineSafety

Social media graphics

Use these videos 

These videos are designed to start conversations and support help-seeking.

They can be shared by:

  • schools
  • youth groups
  • parent networks
  • community organisations
  • safeguarding partners

About Be Cyber Safe NI 

Be Cyber Safe NI is a youth-led online safety project delivered by Children in Northern Ireland (CiNI) in partnership with NSPCC. 

Young people helped shape these videos using their own experiences, ideas and messages about what really helps when something goes wrong online. 

Learn more about Be Cyber Safe NI.